March 2007 Search Engine Rankings – Google Continuing Its Reign

Leading global internet information provider comScore has released its official monthly report of user activity across all major competitive search engines.

For the month of March 2007, Google once again maintained a strong hold on the number 1 position capturing a whopping 48.3 percent of the U.S. search market (3.5 billion total searches). This is up 0.2 percent over the 48.1 percent that earned Google the top spot in February.

Yahoo also maintained its not-so-close second place ranking with 27.5 percent of all U.S. searches (2 billion total searches, down 0.6 percent from February). MSN held steady in a distant third place with 10.9 percent (798 million total searches, up 0.4 percent) of search traffic, followed by Ask.com with 5.2 (379 million total searches, up 0.2 percent) and AOL with an even 5.0 percent, which was up a slight 0.1 from February (368 million total searches).

Overall, Americans conducted more than 7.3 billion online searches during the month of March. This is up a 6 percent from just a month ago, and a staggering 14 percent increase from March of 2006.