Questions to ask your website… Will your visitors convert?
Did you research what your leading competitors did with their sites?
Does your layout make sense to the search engines?
Did you drive your top keywords to targeted pages within your site?
Does your site require 20 steps to fulfill the shopping cart?
Do your customers trust their personal information on your site?
Do you allow your customers to save their preferences and items?
Do your shipping charges and costs outweigh the cost of your products?
Did you test ways that your customers can compare the items on your site?
Thinking like a customer when you design your site is key… you can drive all the traffic that you want to your website… but will your visitors convert?
Labels: competitive research, converting traffic, traffic conversion, website design






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